Prototype began in Hawaii in 2000. They now have two stores on Oahu and their brand continues to grow. In addition to their own product, which features collaborations with labels such as Kallusive and Foreign Family, they also stock men's and women's streetwear and accessories by Undefeated, Insight, Obey, Sneaktip, Kidrobot, Stussy, LRG, Goodlife, FTB, Upper Playground, Coal, Chunk and Ape, Married to the Mob, Goorin, Tokidoki, and DimePiece.
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